Insightful conversation at Native Instruments

We recently visited Native Instruments in Berlin where we spend time with Marc Eilhard in their Native Space in Berlin. Marc is the engineering manager at Native Instruments and is involved in their ongoing discussions on next steps where Ibexa is essential.

Native Instruments is a digitally mature customer and as such its was very insightful to get their perspective on what it takes for them to employ a new system such as Ibexa DXP.  In this interview we also learn how Native Instruments looks at balancing complexity with step wise thinking and productivity. 

Ibexa has been working with Native Instruments and has had multiple exchanges on how to tackle their challenges. Below is a list of the topics we touch on in this conversation:

• Why Native Instruments needed to look for a DXP
• Why Native Instruments decided for Ibexa DXP
• How to deal with complexity
• Lessons learned
• Recommendations when starting a Digitial Experience project

[image: aa41b26f44d2-Screenshot-2024-10-08-at-10.41.12]